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JOIN US IN HELPING OUR NEIGHBORS IMPACTED BY

HURRICANES HELENE AND MILTON

We Are Ready to Guide You to a Beautiful New Roof From Start to Finish

Enjoy peace of mind knowing we’re here to guide you with clear, honest communication and expert advice from start to finish. 

ROOF REPLACEMENT MADE SIMPLER

We will complete a free, no obligation inspection.


Our assessment will also include a detailed damage report and recommendations on how to best move forward.

When you hire Southern, we will guide you through the complex process of insurance carriers and be your advocate.

If an insurance claim is not an option, we will work with you on the best way to pay for your beautiful new roof.

Your dedicated Southern Team will work with you on selecting materials, the right colors and right warranty for your new roof.

We then get to work building your new roof!

We are committed to providing you with a 5-Star Experience.

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A unique guided experience, from start to finish.

From start to finish, we provide you with all the information to make an informed decision and put your mind at ease with our transparent process.

A dedicated team of home exterior renovation experts.

We bring you a dedicated team of experts who collaborate and communicate with you every step of the way.

We are fully licensed, insured, and certified.

We train and certify our teams strictly according to the highest construction industry standards. Additionally, we are fully licensed, bonded, and insured, ensuring your peace of mind.

We have proven expertise in collaborating with insurance companies.

We collaborate directly with insurance adjusters, providing detailed documentation and taking that burden off your shoulders. Should an insurance claim not be possible, we provide fair, honest, and competitive pricing, with flexible financing options available.

Our Promise: 5-Star Service and 100% Satisfaction.

With decades of experience, choosing Southern means joining a community of over 50,000 happy homeowners. Our pledge is to guarantee your complete satisfaction. Award-winning service and excellence drive everything we do.

Understanding the Basics of Your Roof

Shingles:

The outermost layer of a roof, typically made of asphalt, wood, or metal. Shingles provide weather protection and contribute to the roof’s aesthetic appeal.

Underlayment:

A water-resistant or waterproof barrier installed directly onto the roof deck. This crucial component prevents moisture penetration, offering an additional layer of protection.

Decking:

Decking is the roof’s foundational layer, also known as sheathing. Usually made of wood or engineered materials, it is the base for attaching all other roofing components.

Flashing:

Typically metal, the material seals and protects roof joints, edges, and penetrations from water infiltration. Flashing is critical for maintaining a watertight roof system.

Ventilation:

Systems and components that facilitate airflow in and out of the attic space. Proper ventilation prevents moisture buildup, regulates temperature, and extends the roof’s lifespan.

Insulation:

Roofing insulation regulates indoor temperatures by minimizing heat transfer. It enhances a building’s energy efficiency, keeping interiors warmer in winter and cooler in summer, thereby reducing heating and cooling expenses. Additionally, insulation aids in moisture control prevent ice dam formation and attenuates external noise.

Detailed roof structure cross-section breakdown.

A roof is a crucial component of any home, providing essential protection against the elements while also contributing to its street appeal and energy efficiency. Understanding what a roof is made of can help you make better decisions about materials, maintenance, and durability. From shingles to underlayment and ventilation systems, each component plays a vital role in ensuring a roof’s functionality and longevity.

When your roof has existing damage or a storm hits, you might wonder how severe the damage is. Our experts will conduct a free inspection and provide a detailed damage report to help you decide whether to replace or repair your roof. Sometimes all you need is a repair, but having the right information is key to making the right decision.

We are here to answer your questions on navigating the insurance claim process.

Please feel free to ask away!

Here are a few of our extensive learnings to help get you started.

✓ Have the latest home insurance policy on hand: Each year insurance companies update their policies and fine print. Be sure to have your most recent policy or ask your insurance agent for a copy. 

✓ Double check your deductibles: Know how much you’ll need to pay out of pocket before your insurance kicks in for various claims.

✓ Understand exclusions: Familiarize yourself with what is not covered by your policy, such as certain natural disasters or specific types of damage.

✓ Understand the claims process: Know the steps for filing a claim, including required documentation and timelines.

✓ Hire a contractor that is proven: Experience matters. Hiring an expert like Southern will help navigate the insurance process from start to finish.

We stand behind our work, so you can stand under it. 

EASY AS

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✓ FREE INSPECTION

✓ UNIQUE GUIDED EXPERIENCE

✓ BEAUTIFUL & PROTECTED NEW ROOF

We stand behind our work, so you can stand under it. 

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Enjoy peace of mind knowing we’re here to guide you with clear, honest communication and expert advice from start to finish. 

Alabama
Birmingham
Florida
Fort Myers
Jacksonville
Orlando
Tampa
Kentucky
Bowling Green
Louisville
Missouri
Columbia
Kansas City
Springfield
St Louis
Arkansas
Fort Smith
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Little Rock
Georgia
Atlanta
Mississippi
Tupelo
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Tennessee
Clarksville
Dyersburg
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Nashville
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We’re deeply rooted in our communities. Our dedicated team of experts live in the same communities we serve and our commitment to local partnerships ensures we’re not just your roofing experts but also your neighbors, investing back into the community we call home. When you work with Southern, your dollars stay in your community, making a positive impact where it matters most.

Choosing the right contractor matters.

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Here are the Top 5 Questions to Ask a Roofing Contractor.

  • Are you licensed and insured?
  • Can you provide examples of past work?
  • What warranties do you provide (both material and workmanship)?
  • What is the total cost and timeline of the project?
  • Can you share your company’s recent reviews? ★★★★★
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When should you repair or replace your roof?

Having a well-built roof is essential because it serves as your home’s primary defense against the elements. Over time, weather can deteriorate your roof, leading to leaks that, if not promptly repaired, can cause costly interior and structural damage. If you’ve noticed any signs that water is entering your home, it might be time for a roof replacement. Our roofing experts can guide you from start to finish.

How can I tell if my roof needs to be replaced?

Look for these signs: missing, cracked, or curling shingles, persistent leaks, water damage inside your home, and sagging areas on the roof. If your roof is over 20 years old or shows extensive wear, it might be time for a replacement. A professional inspection can confirm its condition and ensure minor problems don’t become big ones​​.

How do I know if my roof qualifies for an insurance claim?

Check for damage caused by covered perils like storms, hail, or falling debris to determine if your roof qualifies for an insurance claim. Document visible signs such as missing or cracked shingles, leaks, or structural damage. Review your insurance policy to understand coverage details and exclusions. It’s crucial to report damage promptly to your insurer and schedule a professional inspection to accurately assess and document the damage. A professional roofer can provide a detailed report to support your claim​​​​.

What should I do after a storm?

After a storm, inspect your roof from the ground for visible damage like missing or cracked shingles, debris, and leaks. Check inside for water stains or ceiling leaks. Document all damage with photos. Contact a professional roofer for a detailed inspection to assess the extent of the damage. Report the damage to your insurance company to start a claim. Avoid any repairs until your insurer has evaluated the damage, as unauthorized repairs might affect your claim. Finally, clear debris safely from your property​​​​​​.

How to tell If your roof has hail damage?

To identify hail damage on your roof, look for dents or cracks in shingles, bruising, or missing granules. Check metal components like vents and gutters for dings or dents. Look for leaks, water stains, or mold on ceilings and walls. Granules in gutters or downspouts may also indicate damage. It’s essential to perform a ground-level visual inspection for safety. For a thorough assessment, contact a professional roofer, as they can provide a detailed inspection and help you determine if you need repairs​​​​​​.

Will my roof leak with one shingle missing?

A single missing shingle may not cause an immediate leak, but it can expose your roof to potential water damage over time. Missing shingles compromise your roof’s ability to shed water properly, which can lead to leaks, especially during heavy rain or storms. It can also lead to loosening of surrounding shingles. Address missing shingles promptly by replacing them to prevent further damage. Regular inspections and timely repairs can help maintain your roof’s integrity and protect your home from leaks​​​​.

Will my insurance pay for a new roof?

Whether your insurance will pay for a new roof depends on your policy and the cause of the damage. Typically, insurance covers damage from unexpected events like storms, hail, or falling debris but not from general wear and tear or neglect. Review your policy for specific coverage details and exclusions. Document any damage and contact your insurer promptly to file a claim. A professional inspection can help provide the necessary documentation to support your claim. Always check with your insurance provider for guidance on coverage​​​​​​.